Selling to China PDF ePub eBook

Books Info:

Selling to China free pdf The conventional wisdom that only large corporations can do business in China is a thing of the past. Small- and medium-sized businesses today enjoy the same opportunities in China once granted only to large, multinational conglomerates. In Selling to China, author Stanley Chao helps all businesses learn effective ways to deal with Chinese businesspeople and private and state-owned companies- analyze whether certain products or services are viable for the Chinese market- understand the psyche of the "Mao Generation" Chinese who are now China's business owners, executives, and government leaders- and develop low-cost, market-entry strategies Filled with clear, tangible steps and applicable personal anecdotes, Selling to China bridges the gap between Western and Chinese cultures, languages, and histories to help businesses enter the Chinese marketplace.

About Stanley Chao

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Details Book

Author : Stanley Chao
Publisher : iUniverse
Data Published : 15 November 2012
ISBN : 1475911785
EAN : 9781475911787
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 206 pages
Age + : 15 years
Language : English
Rating :

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