Digital Disruption PDF ePub eBook

Books Info:

Digital Disruption free pdf The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you ready? You always knew digital was going to change things, but you didn't realize how close to home it would hit. In every industry, digital competitors are taking advantage of new platforms, tools, and relationships to undercut competitors, get closer to customers, and disrupt the usual ways of doing business. The only way to compete is to evolve. James McQuivey of Forrester Research has been teaching people how to do this for over a decade. He's gone into the biggest companies, even in traditional industries like insurance and consumer packaged goods, and changed the way they think about innovation. Now he's sharing his approach with you. McQuivey will show you how Dr. Hugh Reinhoff of Ferrokin BioSciences disrupted the pharmaceutical industry, streamlining connections with doctors and regulators to bring molecules to market far faster-and then sold out for $100 million. How Charles Teague and his team of four people created Lose It!, a weight loss application that millions have adopted, achieving rapid success and undermining titans like Weight Watchers and Jenny Craig in the process. Regardless of your background and industry, you can learn how to be a digital disruptor too. First, adopt the right mindset: Take risks, invest as cheaply as possible, and build on existing platforms to find the fastest path to solving a customer's problem. Second, seek the "adjacent possible"-the space just next to yours where new technology creates opportunity. That's how Benjamin Rubin and Paolo DePetrillo of Zeo created a $100 sleep monitor that does much of what you'd get from a $3,000 sleep lab visit. Finally, disrupt yourself. Use these tools to make parts of your business obsolete before your competitors do. That's what Tim FitzRandolph did at Disney, creating a game that shot to the top of the app store charts. With the tools in this book you can assess your readiness, learn the disruptive mindset, and innovate rapidly, starting right within your own business.

About James McQuivey

James McQuivey is a vice president and principal analyst at Forrester Research and the leading analyst tracking the development of digital disruption. He comments regularly in the New York Times and the Wall Street Journal and has contributed to the websites of the Harvard Business Review, The Economist, and Forbes. He also appears frequently on news outlets like CNBC and NPR. McQuivey lives in Needham, Massachusetts, with his wife and the four youngest of their six disruptors.

Details Book

Author : James McQuivey
Publisher : Amazon Publishing
Data Published : 26 February 2013
ISBN : 1477800123
EAN : 9781477800126
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 171 pages
Age + : 15 years
Language : English
Rating :

Reviews Digital Disruption

17 Comments Add a comment

Related eBooks Download

  • Creative Disruption free pdfCreative Disruption

    There's been a change in the rules. Digital technologies are having a profound effect on business and industry. They've ripped up traditional business models and have created both opportunities and challenges for businesses in the 21st century..

  • International Business Research free pdfInternational Business Research

    In the 21st century. most businesses participate in globalization. whether by entering new markets worldwide or dealing with competitors from around the world. International Business Research: Strategies and Resources provides the basic tools that are useful for doing international business research..

  • How to Win Friends and Influence People in the Digital Age free pdfHow to Win Friends and Influence People in the Digital Age

    Since its initial publication. How to Win Friends and Influence People has sold a total of 15 million copies. The book continues to sell briskly today. but Carnegie never anticipated the ways in which the digital age would provide new tools and challenges for winning friends and influencing people..

  • Digital Character Development free pdfDigital Character Development

    Digital characters are a driving force in the entertainment industry today. Every animated film and video game production spends a large percentage of its resources and time on advancing the quality of the digital characters inhabiting the world being created..

  • How to Sell at Margins Higher Than Your Competitors free pdfHow to Sell at Margins Higher Than Your Competitors

    A revision of the self-published phenomenon that sold 50.000 copies Every business in every industry faces the specter of lower-priced competition. In order to maintain healthy margins..

  • Digital Disruption free pdfDigital Disruption

    . The barriers to entry in your market just vanished. Unexpected competitors are swarming in. Are you ready? You always knew digital was going to change things, but you didn't realize how close to ho