CustomerCentric Selling PDF ePub eBook

Books Info:

CustomerCentric Selling free pdf This is the classic B2B selling guide - now updated for the digital age. In the Internet age, Relationship Selling is more vital than ever for winning over customers. Now, this fully-revised and expanded Second Edition of the B2B bible gives you the power to reach clients wherever they buy, and create a superior customer experience. Buyers have changed in the past few years: they're savvier, better informed, and more results-oriented. Gone are the days when sellers could let the products do the talking for them. Created to help businesses like yours better understand the goals and needs of customers - the ones you have as well as the ones you want to have - "CustomerCentric Selling, 2nd Edition" highlights recent changes in the marketplace, and gives practical, step-by-step tips on a wide range of topics, including: using Twitter, FaceBook, LinkedIn and other social networking sites to engage buyers and strengthen client relationships- turning sales presentations into customer-focused conversations- empowering buyers to attain goals, solve problems, satisfy needs- and, developing highly effective strategies for winning the three-month sales cycle.

About Michael T. Bosworth

Michael T. Bosworth is a cofounder ofCustomerCentric Systems(R), LLC. He has assistedclients in improving sales effectiveness andshaping customer experience since 1983. He livesin Del Mar, California. John R. Holland is a cofounder of Customer-Centric Systems, LLC. In addition to the thoughtleadership that drives the CustomerCentric Sellingsales methodology, he provides sales and marketingguidance to a limited number of companies. Helives in Newton, Massachusetts. Frank Visgatis is a cofounder of Customer-Centric Systems, LLC. He has trained thousandsof salespeople around the world. He lives inSutton, Massachusetts.

Details Book

Author : Michael T. Bosworth
Publisher : McGraw-Hill Professional
Data Published : 01 February 2010
ISBN : 0071637087
EAN : 9780071637084
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 290 pages
Age + : 15 years
Language : English
Rating :

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