Street Smart Franchising PDF ePub eBook

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Street Smart Franchising free pdf This is the insider's guide to buying, owning and operating a franchise. Prepping you for what it takes to succeed in franchising, franchise experts Joe Mathews, Don DeBolt and Deb Percival deliver an insider's view of how franchising works, imparting real-world tactics and strategies, and empowering you to decide if franchising is for you. ""Street Smart Franchising" is the kind of book I wish every one of our current and prospective franchisees would take the time to read. It beautifully captures the challenges of owning and operating a franchise business along with practical guidance on how to make it work. Anyone considering a franchise investment will make a better investment decision by reading this down-to-earth self help book. Don't miss it". (David McKinnon, chairman/CEO, Service Brands International: Molly Maid, 1-800 Dryclean, Mr. Handyman, Ductz). "Twenty-five years ago when I became a franchisee of the Great American Cookie Company, this book would have saved me a world of grief. "Street Smart Franchising" lays it out. No sugar coating. It's a realistic guide on how to make one the most important decisions of your life". (Lawrence (Doc) Cohen, past chairman, International Franchise Association, franchisee of 21 units - Great American Cookie Company, Pretzel Time, and Coffee Beanery). "At the International Franchise Association, we were privy to all the fine books on franchising. What's truly unique about "Street Smart Franchising" is the carefully crafted treatment of how emotions and behavior influence success. It's another must read for any prospective franchisee - good stuff for folks who have been in the business a while too". (Matt Shay, past president, International Franchise Association). Joe Mathews has held management roles with such national chains as Subway, Blimpie, Motophoto and the Entrepreneur's Source. Don DeBolt is a former president of the International Franchise Association. Deb Percival works in franchise development.

About Joe Mathews

Joe Matthews has 20 years of experience in all aspects of franchising. He has been featured in Entrepreneur, Franchising World, Fortune Small Business and other respected publications and delivers 30 training workshops, presentations and speeches each year. Don DeBolt is a former president of the International Franchise Association. Deb Percival works in franchise development.

Details Book

Author : Joe Mathews
Publisher : Entrepreneur Press
Data Published : 01 June 2011
ISBN : 1599184117
EAN : 9781599184111
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 256 pages
Age + : 15 years
Language : English
Rating :

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