Strategic Marketing Problems PDF ePub eBook

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Strategic Marketing Problems free pdf For courses in Marketing Strategy, Marketing Management, and Strategic Marketing. This best-selling text is dedicated to the development of decision-making skills in marketing. It introduces concepts and tools useful in structuring and solving marketing problems, while extensive class-tested case studies provide an opportunity for those concepts and tools to be employed in practice.

About Roger A. Kerin

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Details Book

Author : Roger A. Kerin
Publisher : Prentice-Hall
Data Published : 22 July 2003
ISBN : 0131421840
EAN : 9780131421844
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 704 pages
Age + : 15 years
Language : English
Rating :

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