PR and Communication in Local Government and Public Services PDF ePub eBook

Books Info:

PR and Communication in Local Government and Public Services free pdf A practical and accessible text on both internal and external communication for those working in local councils and in the provision of public services, this book offers a detailed analysis of the issues that are unique to this challenging and fast-moving environment. In the UK's current climate of budget cuts and policy changes, local government officials need to be aware of best practice in both broadcasting their services and responding to crises in their communities. Given changes in the media - from the rise of social communications such as Twitter and Facebook, through to web access for older consumers - how can local councils convey their key messages to best effect? And how can a council's "brand" be built and protected? PR and Communication in Local Government and Public Services reinforces the importance of effective and meaningful communication to both local democracy and the planning and delivery of quality services.

About John Brown

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Details Book

Author : John Brown
Publisher : Kogan Page
Data Published : 01 January 2013
ISBN : 129968713X
EAN : 9781299687134
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : pages
Age + : 15 years
Language : English
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