The Power of Nice PDF ePub eBook

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The Power of Nice free pdf Thaler and Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. Challenging the mean-spirited "me or you" mentality, they show that "nice" companies have lower employee turnover, lower recruitment costs, and higher productivity.

About Linda Kaplan Thaler

LINDA KAPLAN THALER is the CEO and chief creative officer and ROBIN KOVAL is the president of the Kaplan Thaler Group. Ranked as the fastest growing advertising agency in the United States by leading industry publications, with over a billion dollars in billings, the agency has won thirteen Clio Awards. Kaplan Thaler and Koval are the coauthors of the national bestseller, "Bang! "They" "live in the New York metropolitan area.

Details Book

Author : Linda Kaplan Thaler
Publisher : Broadway Business
Data Published : 01 September 2006
ISBN : 0385518927
EAN : 9780385518925
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 127 pages
Age + : 15 years
Language : English
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