Breaking Away PDF ePub eBook

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Breaking Away free pdf This title offers the blueprint for achieving growth and driving shareholder value by embedding support for innovation into every facet of your business. "Breaking Away" is one of the first books to bridge the gap between leadership and innovation by revealing what it takes to create both breakthrough ideas and the leaders who make them happen. Written by the chief innovation officer for Coca-Cola and a leading recruiter of innovation leaders, "Breaking Away" provides a framework that executives, managers, and entrepreneurs can use to create an environment that drives Real innovation, the breakthrough products or services that are: efficient to produce or deliver- in demand- and, profitable. Interviews and case studies of global giants like Burberry, Mastercard, Nestle, GE, HP, Nintendo, and others, show you how leaders put these principles into action: How Ford beat Toyota to the hybrid (and why everyone thinks the Japanese company got there first)- how GE is changing the face of cancer treatment- and, how a self-confessed 'snackaholic' drove Lesser Evil Snacks to 120 per cent Y-o-Y growth-and a place among the INC. 500 'fastest growing companies' index.

About Jane Stevenson

Jane Edison Stevenson is Vice Chairman, Board and CEO Services at Korn/Ferry International, the world's leading C-suite talent management firm, and has spent 25 years assessing and recruiting the world's top innovation leaders. Bilal Kaafarani is Senior VP, Global Research and Innovation officer of The Coca-Cola Company. He has held leadership roles with Frito Lay Tropicana, Proctor

Details Book

Author : Jane Stevenson
Publisher : McGraw-Hill Professional
Data Published : 01 April 2011
ISBN : 007175394X
EAN : 9780071753944
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 304 pages
Age + : 15 years
Language : English
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