The Call of the Mall PDF ePub eBook

Books Info:

The Call of the Mall free pdf Nothing exemplifies shopping more than the mall or shopping centre. It is the US's gift to personal consumption and the crossroad where consumer marketing, media and street culture meet. It is where the developed world (and increasingly everyone else too) goes to acquire, eat and hang out and where many people find their first jobs.

About Paco Underhill

Paco Underhill is the author of the international bestseller Why We Buy which sold over 750,000 copies worldwide and was translated into 12 languages. He is a world-famous retail anthropologist and urban geographer and the founder and CEO of Envirosell Inc, a global consulting firm who specialise in consumer behaviour.

Details Book

Author : Paco Underhill
Publisher : Profile Books Ltd
Data Published : 17 March 2005
ISBN : 1861974728
EAN : 9781861974723
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 320 pages
Age + : 15 years
Language : English
Rating :

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