Avon PDF ePub eBook

Books Info:

Avon free pdf This title offers a winning formula for selling to women around the world. Avon has come a long way since handing out its first perfume sample back in 1886. The company, long famous for ringing customer doorbells, is now the world's largest direct sales organization - with almost five million representatives in more than 140 countries. "Avon: Building the World's Premier Company for Women" is the first book ever to show how this cosmetics juggernaut achieved such incredible success, while revealing secrets any business can use to effectively market products of all kinds-especially to women. Through this entertaining journey, you'll not only learn the colorful Avon story, but also see how every company, big or small, can benefit from its unique approach to sales and product development. 'By providing women with an unlimited opportunity for career success, Avon harnessed the power of a committed sales force to win customers and grow the business. The company's success story is testimony to the importance of focusing on your core business while recognizing the changes taking place with your customers and the environment' - Mary Sammons, President and CEO, Rite Aid Corporation. 'The book is an excellent primer on how to successfully make alternative forms of distribution work' - Allen Burke, Director of Merchandising, QVC, Inc. 'The author's incisive revelations ...capture the extraordinary personalities and entrepreneurial strategies of one of America's most spellbinding success stories' - Annette Green, President Emeritus, The Fragrance Foundation.

About Laura Klepacki

LAURA KLEPACKI is an experienced journalist who has covered the beauty, marketing, and consumer products industries for many years. The former mass market beauty editor for Women s Wear Daily, Klepacki has long reported on Avon and is a noted expert on the multibillion dollar health and beauty care industry.

Details Book

Author : Laura Klepacki
Publisher : John Wiley
Data Published : 10 May 2005
ISBN : 0471710261
EAN : 9780471710264
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 264 pages
Age + : 15 years
Language : English
Rating :

Reviews Avon

17 Comments Add a comment

Related eBooks Download

  • Customer Mania! free pdfCustomer Mania!

    The One Minute Manager meets Yum.. the world's largest restaurant company. in this practical guide to making superlative customer service drive your business to success. Customer Mania. tells the story of a company Chairman and how his quest for superlative customer service has become the driving force for empowering his staff and growing his business..

  • Your Secret Sales Formula free pdfYour Secret Sales Formula

    You have serious ambition. You believe in your company. your team but you may be struggling with change. you may be creaking at the seams. You have proven results and want to take that next leap on your business growth journey but you don't know how to successfully scale your sales function..

  • Marketing and Promoting Your Business free pdfMarketing and Promoting Your Business

    Effective marketing is essential for small business success. Marketing. simply defined. is 'giving people what they want profitably'. This means designing a business offer that satisfies your customers to make sales..

  • Predictable Success free pdfPredictable Success

    FROM THE WALL STREET JOURNAL BESTSELLER No matter what kind of organization you work for. whether it's your own small business or a global Fortune 100 company. your number-one goal is success..

  • Think and Grow Rich for Women  free pdfThink and Grow Rich for Women

    Women are the future of American business. According to a recent Nielsen report. women will control two-thirds of American consumer wealth in less than a decade. And yet almost all business and success literature is still written for men dispensing advice that doesn t take into account women s unique strengths or address the demands of family life on mothers..

  • Avon free pdfAvon

    . This title offers a winning formula for selling to women around the world. Avon has come a long way since handing out its first perfume sample back in 1886. The company, long famous for ringing cust