The Myths of Innovation PDF ePub eBook

Books Info:

The Myths of Innovation free pdf How do you know whether a hot technology will succeed or fail? Or where the next big idea will come from? The best answers come not from the popular myths we tell about innovation, but instead from time-tested truths that explain how we've made it this far. This book shows the way. In "The Myths of Innovation", bestselling author Scott Berkun takes a careful look at innovation history, including the software and Internet Age, to reveal how ideas truly become successful innovations - truths that people can apply to today's challenges. Using dozens of examples from the history of technology, business, and the arts, you'll learn how to convert the knowledge you have into ideas that can change the world, such as: why all innovation is a collaborative process- how innovation depends on persuasion- why problems are more important than solutions- how the good innovation is the enemy of the great- and, why the biggest challenge is knowing when it's good enough. "For centuries before Google, MIT, and IDEO, modern hotbeds of innovation, we struggled to explain any kind of creation, from the universe itself to the multitudes of ideas around us. While we can make atomic bombs, and dry-clean silk ties, we still don't have satisfying answers for simple questions like: Where do songs come from? Are there an infinite variety of possible kinds of cheese? How did Shakespeare and Stephen King invent so much, while we're satisfied watching sitcom reruns? Our popular answers have been unconvincing, enabling misleading, fantasy-laden myths to grow strong." - Scott Berkun, from the text.

About Scott Berkun

Scott Berkun knows innovation. A member of the Internet Explorer team at Microsoft from 1994-1999, he is a full-time author at www.scottberkun.com and wrote the 2005 bestseller, The Art of Project Management (O'Reilly). He also teaches creative thinking at the University of Washington.

Details Book

Author : Scott Berkun
Publisher : O'Reilly Media, Inc, USA
Data Published : 22 May 2007
ISBN : 0596527055
EAN : 9780596527051
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 320 pages
Age + : 15 years
Language : English
Rating :

Reviews The Myths of Innovation



17 Comments Add a comment




Related eBooks Download


  • The Innovation Book free pdfThe Innovation Book

    INNOVATION IN ACTION The Innovation Book is your roadmap to creating powerful innovations that deliver success in a competitive world. It answers the following questions: * How do you become a more innovative thinker..


  • Where Good Ideas Come from free pdfWhere Good Ideas Come from

    This sweeping study of the history of innovation breaks out the seven patterns of innovation like "the slow hunch" and "serendipity." It debunks the myth of the lone genius and presents the real-world dynamics and context that enable innovation..


  • Soft Innovation free pdfSoft Innovation

    At its heart this book is about innovation and the innovation process. On the way. it considers aesthetics. design. creativity and the creative industries. and a number of other similar topics. Much of the existing economic literature on innovation has taken a particularly technological or functional viewpoint as to what sort of new products and processes are to be considered innovations..


  • Organized Innovation free pdfOrganized Innovation

    An innovation gap has emerged as American universities have focused on basic research and industry has concentrated on incremental product development. This gap has widened in recent decades. and the country has failed to close the gap in large part because of three myths-that innovation is about lone geniuses..


  • 8 Steps to Innovation free pdf8 Steps to Innovation

    A guide to systematic. as opposed to incidental. ad-hoc innovation Innovation need not only be jugaad. For the first time a book shows us how in India. innovation can be introduced in one's organization in a systematic..


  • The Myths of Innovation free pdfThe Myths of Innovation

    App To Download Free Books. How do you know whether a hot technology will succeed or fail? Or where the next big idea will come from? The best answers come not from the popular myths we tell about inn