Inside the Indian Business Mind PDF ePub eBook

Books Info:

Inside the Indian Business Mind free pdf There is enormous opportunity for companies that want to sell to India's one billion consumers or partner with Indian companies, but doing so isn't always easy. "Inside the Indian Business Mind: A Tactical Guide for Managers" offers a primer on the culture and its opportunities. This unique guide will help Western business people enter the Indian market, make the best use of Indian labor and manufacturing facilities, and create and develop successful, long-term business relationships with Indian business partners and teams. The book is not a list of dos and don'ts. Rather, it approaches doing business in India from the perspective of in-depth cultural models, translating cultural knowledge into practical working strategies. The authors, an Indian who has worked in the United States and an American who has worked in India, arm readers with an understanding of 11 primary cultural ingredients that come into play in business relationships with South Asians - ingredients that can be mastered and adapted across many contexts to forge lucrative partnerships.

About Katherine C. Zubko

Katherine C. Zubko is assistant professor of Asian religions in the Department of Religious Studies at the University of North Carolina at Asheville. She also serves as managing partner of a cultural consulting firm, Z

Details Book

Author : Katherine C. Zubko
Publisher : Praeger Publishers Inc
Data Published : 16 September 2010
ISBN : 0313378290
EAN : 9780313378294
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 180 pages
Age + : 15 years
Language : English
Rating :

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