Good Strategy Bad Strategy PDF ePub eBook

Books Info:

Good Strategy Bad Strategy free pdf Even though everyone is talking about it, there is no concept in business today more muddled than 'strategy'. Richard Rumelt, described by McKinsey Quarterly as 'a giant in the field of strategy' and 'strategy's strategist', tackles this problem head-on in a jargon-free explanation of how to develop and take action on strategy, in business, politics and beyond. Rumelt dispels popular misconceptions about strategy - such as confusing it with ambitions, visions or financial goals - by very practically showing that a good strategy focuses on the challenges a business faces, and providing an insightful new approach for overcoming them. His sharp analysis and his brilliant, bold style make his book stand out from its competitors (something that Rumelt himself says is crucial). Rumelt has always challenged dominant thinking, ever since, in 1972, he was the first person to uncover a statistical link between corporate strategy and profitability - and this is his long-awaited tour de force.

About Richard Rumelt

Richard Rumelt is a professor at UCLA's Anderson School of Business. He also taught for several years at INSEAD in France, and has been a consultant to a wide range of organisations, from the Samuel Goldwyn Company to Shell. Profile published the hardback in 2011 [9781846684807].

Details Book

Author : Richard Rumelt
Publisher : Profile Books Ltd
Data Published : 01 February 2013
ISBN : 1781251541
EAN : 9781781251546
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 336 pages
Age + : 15 years
Language : English
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