Marketing Research PDF ePub eBook

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Marketing Research free pdf For undergraduate marketing research courses. The "nuts and bolts" of marketing research. Marketing Research gives students a "nuts and bolts" understanding of marketing research and provides them with extensive information on how to use it. Written at a level first-time marketing research students can understand, this text provides the fundamentals of the statistical procedures used to analyze data without dwelling on the more complex and intricate concepts.

About Alvin C. Burns

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Details Book

Author : Alvin C. Burns
Publisher : Pearson Education Limited
Data Published : 11 April 2013
ISBN : 0273768514
EAN : 9780273768517
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 496 pages
Age + : 15 years
Language : English
Rating :

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