Color, Messages and Meanings PDF ePub eBook

Books Info:

Color, Messages and Meanings free pdf There is no one in the business world that doubts the impact of colour. Those involved in marketing, design, advertising, and retail need to be as informed as possible about the usage of colour as a means of instant communication in order to make appropriate colour decisions. This guide explains the emotional response to colour and covers the latest guidelines for effective colour combinations including the integration of colour trends. With up-to-date visuals and printing formulas to eliminate guesswork, this guide empowers and equips its users to make smart informed decisions.

About Leatrice Eiseman

Leatrice Eiseman is the executive director of the PANTONE[registered] Color Institute, the prestigious colour research and informational centre that shares its colour expertise with professionals in a variety of high profile, culturally-focused industries including fashion, interior design, graphic arts, and advertising.

Details Book

Author : Leatrice Eiseman
Publisher : Hand Books Press
Data Published : 23 February 2007
ISBN : 0971401063
EAN : 9780971401068
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 144 pages
Age + : 15 years
Language : English
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