Introducing Business English PDF ePub eBook

Books Info:

Introducing Business English free pdf Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English for Special Purposes. This book draws on contemporary teaching and research contexts to demonstrate the growing importance of English within international business communication. Covering both spoken and written aspects of Business English, this book: * examines key topics within Business English, including teaching Business English as a lingua franca, intercultural business interactions, blended learning and web-based communication- * discusses the latest research on each topic, and possible future directions- * features tasks and practical examples, a section on course design, and further resources. Written by two leading researchers and teachers, Introducing Business English is a must-read for advanced undergraduate and postgraduate students studying Business English, Business English as a Lingua Franca, and English for Specific Business Purposes.

About Catherine Nickerson

Catherine Nickerson is a Professor in the College of Business at Zayed University in the United Arab Emirates. Her research focuses on business English and the use of English as a lingua franca in business contexts. Brigitte Planken is an Associate Professor at the Department of Communication and Information Studies and a researcher at the Centre for Language Studies, Radboud University Nijmegen, The Netherlands. She has published widely on business English, language policy in organizations and corporate communication.

Details Book

Author : Catherine Nickerson
Publisher : Routledge
Data Published : 25 September 2015
ISBN : 1138016314
EAN : 9781138016316
Format Book : PDF, Epub, DOCx, TXT
Number of Pages : 182 pages
Age + : 15 years
Language : English
Rating :

Reviews Introducing Business English



17 Comments Add a comment




Related eBooks Download


  • The English Writing System free pdfThe English Writing System

    English is increasingly becoming the world's lingua franca. If we are not native speakers of one of the many varieties of English. then we may be students of English. or use English regularly for academic or business purposes..


  • Style-Book of Business English free pdfStyle-Book of Business English

    Excerpt from Style-Book of Business English: Designed for Use in Business Courses. Regents' and Teachers' Examinations Time and again the teaching of English style has been attempted and abandoned in commercial courses on account of its meager results..


  • The Business 2.0 Teacher's Book   Resource Disk free pdfThe Business 2.0 Teacher's Book Resource Disk

    Based on the success of the original edition. The Business 2.0 continues to offer Business English students the confidence. language and fundamentals skills they need to succeed in the competitive international business environment..


  • Business English   free pdfBusiness English

    "Business English" gives you the skills you need to sound professional and communicate with ease in the workplace. This program will help you develop a good sense of business language and advanced grammar- understand social etiquette and cultural differences- familiarize yourself with up-to-date idiomatic expressions- and build confidence in speaking..


  • Pass Cambridge BEC free pdfPass Cambridge BEC

    The Cambridge Business English Certificate (BEC) is an international business English examination which offers a language qualification for learners who use. or will need to use. English for their work..


  • Introducing Business English free pdfIntroducing Business English

    . Introducing Business English provides a comprehensive overview of this topic, situating the concepts of Business English and English for Specific Business Purposes within the wider field of English